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Analyse de la contribution d’un nouvel usage des réseaux sociaux numériques à la connaissance organisationnelle : la curation de contenu

Abstract : Research in Management Science and Information Systems has proposed a series of work centered around the benefits of social networks for individuals and the adoption process that it entails. However, social network uses are numerous and each of them deserve in-depth studies. Specifically, the practice of content curation becomes truly relevant in a context of digital transformation. It proposes a new social network use that can benefit the organization. Thereby, the research opts to gather the concept of social network, curation and organizational knowledge through the following question: how does profesionnal content curation on social network participate to organizational knowledge ? This question has been sub-divided into three questions, allowing different multi-level analysis. The first one questions the influencing factors of social network curation for individuals ; the second one interrogates the benefit of using social network tool to operate content curation ; the third one combines both concepts in an organizational context with the aim of clarifying its benefits. Media Richess Theory, Social Presence Theory, UTAUT and SLAM Framework has been used to bring an answer to them. 841 questionary respondants along with 14 semi-directional interviews sufficed to confirm positive link betwen the adoption of social network curation and improvement of individual and collective knowledge. To reach organizational knowledge, the research demonstrates that informatio flows and the different stocks of knowledge need to be aligned.
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Submitted on : Thursday, July 12, 2018 - 12:19:05 PM
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Laura Ghebali-Boukhris. Analyse de la contribution d’un nouvel usage des réseaux sociaux numériques à la connaissance organisationnelle : la curation de contenu. Réseaux sociaux et d'information [cs.SI]. Conservatoire national des arts et metiers - CNAM, 2018. Français. ⟨NNT : 2018CNAM1173⟩. ⟨tel-01836423⟩

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