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Le rôle du dirigeant de la grande entreprise cotée dans le changement de paradigme de la valeur : les dirigeants du CAC40 peuvent-ils / veulent-ils « réconcilier » les valeurs actionnariale et partenariale ?

Abstract : What are the CAC40 leaders’ willingness and capabilities (latitude) to reconcile shareholder and stakeholder value? To this question which may sound a little provocative, the further objective of our research was to measure the current level of paradigm shift adoption in large companies in France. We decided to consider the « CAC40 », since these organizations are very representative of the hyper-financialization of today’s Economy. Through the study of the "intention-behavioral" relationship, we focused our attention on a panel of leaders, and intended to find to which extent they have become precursor of a new paradigm, a kind of value “reconciliation” (between shareholder and stakeholders value), and considering all stakeholders impacted or impacted in the company's value creation.Based on Ajzen’s theory of planned behavior, but also on Everett Rogers's work on the innovation adoption curve, we were able to map a panel of CAC40 leaders and their “intention-behavior” frame. In view of the results of our research, the majority of the leaders in our sample are still to be "convinced" as Moore would make reference to it. In order to move to a clear adoption of change, we will still need to ensure that more early majority leaders are willing to crossing the Chasm, (this inflection point to the paradigm shift) and that this process can be taken for granted and sustainable over time.
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Submitted on : Tuesday, June 9, 2020 - 1:02:08 PM
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Stéphanie Jalabert. Le rôle du dirigeant de la grande entreprise cotée dans le changement de paradigme de la valeur : les dirigeants du CAC40 peuvent-ils / veulent-ils « réconcilier » les valeurs actionnariale et partenariale ?. Gestion et management. HESAM Université, 2020. Français. ⟨NNT : 2020HESAC007⟩. ⟨tel-02862200⟩

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