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.. .. Ré,

. .. Abstract,

. .. Acknowledgements,

. , 26 1.1. Luxury is a subjective and multi-dimensional construct, Literature review and theoretical background

. , 4.2. New buyers with long tradition of admiring art-pieces history

. , 43 1.5.2. Increasing number of affluent people in China, The characteristics of Chinese luxury consumers

. .. , Luxury values perceptions by Chinese consumers under luxury democratization, Country-of-origin (COO) effects among Chinese consumers, vol.63

.. .. , 1.4. The influence of demographic factors, Step 3: Proposing the hypotheses and model

. , Step 1: Collecting data of values for luxury consumption in Chinese market, vol.1

P. .. Sample, 1.1. The results of relationship between consumer values and real consumption

. , 154 4.1. Luxury goods are high quality commercial products for Chinese consumers

. , The effects of demographic factors on the luxury values

. .. , Chinese luxury consumption is the result of increasing income level, The effects of income in luxury consumption in Chinese luxury market

. , 7.1. The luxury business is triggered by the increasing income level, The characteristics of Chinese luxury buyers

. Conclusions and . .. Implications, 186 1. The value dimensions perceived by Chinese

. , 189 3. The effects of income and luxury values on the real consumption

. Shortcomings and . .. Research,

:. .. References,

. .. Figures,

. .. List-of-tables,

. .. List-of-figures,

. .. Appendix,