Baudelaire et la peinture réaliste. Cahiers de l'Association internationale des études françaises, vol.18, pp.205-214, 1966. ,
DOI : 10.3406/caief.1966.2318
URL : http://www.persee.fr/docAsPDF/caief_0571-5865_1966_num_18_1_2318.pdf
Time flies when you're having fun: Cognitive absorption and beliefs about information technology usage, MIS Quarterly, pp.665-694, 2000. ,
DOI : 10.2307/3250951
Sociologie des communications de masse, 1997. ,
INRIA, Comprendre les réseaux cérébraux (report, p.21, 2013. ,
URL : https://hal.archives-ouvertes.fr/inria-00549246
Chapitre 2 : Construction de l'objet de la recherche, pp.34-46, 2003. ,
Le rôle modérateur de la complexité du traitement des messages sur les effets de la répétition publicitaire, Recherche et Applications En Marketing, vol.6, issue.2, pp.26-42, 1991. ,
On the status of inhibitory mechanisms in cognition: memory retrieval as a model case, Psychological Review, vol.102, issue.1, p.68, 1995. ,
A chart demonstrating variations in acuity with retinal position, Vision Research, vol.14, issue.7, pp.589-592, 1974. ,
DOI : 10.1016/0042-6989(74)90049-2
Movement After effects Contingent on Binocular Disparity, Perception, vol.3, issue.2, pp.153-168, 1974. ,
DOI : 10.1068/p030153
Some informational aspects of visual perception, Psychological Review, issue.3, pp.183-193, 1954. ,
DOI : 10.1037/h0054663
URL : http://wexler.free.fr/library/files/attneave (1954) some informational aspects of visual perception.pdf
Élaboration et validation d'une échelle de mesure de la satisfaction des consommateurs, Presented at the Actes du colloque AFM, pp.51-72, 1998. ,
L'ère numérique, un nouvel âge de l'humanité, 2014. ,
L'analyse des mouvements des yeux sur le web. Revue d'Intelligence Artificielle, vol.14, pp.127-148, 2001. ,
Working memory: looking back and looking forward, Nature Reviews Neuroscience, vol.4, issue.10, pp.829-839, 2003. ,
Néo-marketing, 10 ans après : pour une théorie critique de la consommation et du marketing réenchantés. Revue Française de Marketing, vol.195, pp.79-94, 2003. ,
, Odyssée ethnomarketing à Las Vegas : marketing en hypermonde et réappropriation collective. 6e Journées Normandes de Recherche sur la consommation, 2007.
Operationalizing Involvement As Depth and Quality of Cognitive Response, ACR North American Advances, p.10, 1983. ,
Affective responses mediating acceptance of advertising, Journal of Consumer Research, vol.13, issue.2, pp.234-249, 1986. ,
DOI : 10.1086/209063
, Le système des objets, 1968.
La société de consommation, 1970. ,
Simulacres et simulation, 1981. ,
Illusion, désillusion esthétiques, Sens et Tonka, 1997. ,
The influence of complexity and novelty in visual figures on orienting responses, Journal of Experimental Psychology, vol.55, issue.3, p.289, 1958. ,
Novelty, complexity, and hedonic value, Perception et Psychophysics, vol.8, issue.5, pp.279-286, 1970. ,
DOI : 10.3758/bf03212593
L'analyse inductive générale : description d'une démarche visant à donner un sens à des données brutes, Recherches Qualitatives, vol.26, issue.2, pp.1-18, 2006. ,
L'enquête est ses méthodes : l'entretien. 2 e édition refondue, 2005. ,
Un art moyen, 1965. ,
, Propositions pour une sémiologie des genres audiovisuels. Quaderni, vol.4, pp.19-36, 1988.
DOI : 10.3406/quad.1988.1868
URL : http://www.persee.fr/docAsPDF/quad_0987-1381_1988_num_4_1_1868.pdf
Measuring emotion: The self-assessment manikin and the semantic differential, Journal of Behavior Therapy and Experimental Psychiatry, vol.25, issue.1, pp.49-59, 1994. ,
DOI : 10.1016/0005-7916(94)90063-9
How many advertising exposures per day, Journal of Advertising Research, vol.12, issue.6, pp.3-9, 1972. ,
, , 2013.
, Mouvements oculaires et évaluation de documents électroniques, pp.77-86, 2003.
Expériences de marque : comment favoriser l'immersion du consommateur ?, Décisions Marketing, pp.43-52, 2006. ,
De la paléo-à la néo-télévision, Communications, vol.51, issue.1, pp.9-26, 1990. ,
From One to Many Boxes : Mobile Devices as Primary and Secondary Screens, Mobile TV : Customizing Content and Experience, pp.327-348, 2010. ,
Digital marketing, 2012. ,
DOI : 10.4324/9781315640341
URL : https://hal.archives-ouvertes.fr/hal-01635807
Usages des technologies de l'information et de la communication (TIC) : évolution des problématiques, Technologies de L'information et Société, vol.6, issue.3, pp.249-270, 1994. ,
Visual search patterns in trained and untrained novice drivers, Transportation Research Part F: Traffic Psychology and Behaviour, vol.5, issue.2, pp.157-167, 2002. ,
DOI : 10.1016/s1369-8478(02)00014-1
L'influence de l'âge perçu du modèle inclus dans une annonce sur l'efficacité publicitaire, Recherche et Applications en Marketing, vol.27, issue.2, pp.3-20, 2012. ,
DOI : 10.1177/076737011202700201
Emotional stress and eyewitness memory: A critical review, Psychological Bulletin, vol.112, issue.2, pp.284-309, 1992. ,
DOI : 10.1037//0033-2909.112.2.284
L'apport des sciences cognitives à l'étude de la perception en vision centrale et périphérique, Revue Francophone d, Orthoptie, vol.7, issue.1, pp.20-30, 2014. ,
DOI : 10.1016/j.rfo.2014.03.006
Space and attention in parietal cortex, Annual Review of Neuroscience, vol.22, issue.1, pp.319-349, 1999. ,
DOI : 10.1146/annurev.neuro.22.1.319
A spreading-activation theory of semantic processing, Psychological Review, vol.82, issue.6, p.407, 1975. ,
DOI : 10.1016/b978-1-4832-1446-7.50015-7
La Société numérique : La société numérique en question(s), Sciences Humaines, 2011. ,
Etudier des sujets sensibles : les apports d'une approche mixte, Revue Interdisciplinaire Management, Homme et Entreprise, issue.5, pp.12-27, 2013. ,
DOI : 10.3917/rimhe.005.0012
Les effets persuasifs de l'e-publicité perçue « sans conscience » en vision périphérique, pp.197-219, 2008. ,
DOI : 10.4000/questionsdecommunication.1100
URL : http://journals.openedition.org/questionsdecommunication/pdf/1100
Levels of processing : A framework for memory research, Journal of Verbal Learning and Verbal Behavior, vol.11, issue.6, pp.671-684, 1972. ,
Play and intrinsic rewards, Journal of Humanistic Psychology, vol.15, issue.3, pp.41-63, 1975. ,
DOI : 10.1007/978-94-017-9088-8_10
, Good Business: Leadership, Flow, and the Making of Meaning, 2004.
Optimal experience in work and leisure, Journal of Personality and Social Psychology, vol.56, issue.5, p.815, 1989. ,
DOI : 10.1037//0022-3514.56.5.815
URL : http://biglearningevent.wisc.edu/study-groups/wp-content/blogs.dir/2/files/group-documents/1/1306267704-OptimalExperienceinWorkandLeisure.pdf
Watching subtitled television : Automatic reading behavior, Communication Research, vol.18, issue.5, pp.650-666, 1991. ,
The Influence of Spokespersons in Altering a Product's Gender Image: Implications for Advertising Effectiveness, Journal of Advertising, vol.15, issue.4, pp.12-20, 1986. ,
Les paradoxes du consommateur postmoderne, Reflets et Perspectives de la Vie Economique, vol.47, pp.85-93, 2008. ,
DOI : 10.3917/rpve.472.0085
Perception et réalité : Introduction à la psychologie des perceptions, 2003. ,
Persuasion : la théorie de l'irrationalité restreinte, Economica, 2004. ,
Pour un développement des mesures de l'affectif en marketing : Synthèse des prérequis, Recherche et Applications En Marketing, vol.4, issue.4, pp.71-87, 1989. ,
, Neural Mechanisms of Selective Visual Attention, vol.18, pp.193-222, 1995.
The broadcast communications dictionary, 1989. ,
Neurobiological measures of human selective attention, Neuropsychologia, vol.39, issue.12, pp.1257-1262, 2001. ,
Eye Tracking Methodology, Theory and practice, 2007. ,
Qu'est-ce que la recherche qualitative ? Problèmes épistémologiques, méthodologiques et de théorisation, Gérer et comprendre, issue.112, pp.29-42, 2013. ,
Selective attention and the organization of visual information, La guerre du faux, vol.113, 1984. ,
A computational model of collaboration on reference in direction-giving dialogues, 1993. ,
, VISUAL ATTENTION : Control, Representation, and Time Course, vol.48, pp.269-297, 1997.
La satisfaction des consommateurs : état des recherches, Revue Française Du Marketing, vol.144, issue.145, pp.53-65, 1993. ,
, Market : Fondements et méthodes des recherches en marketing, 2009.
, Active Memory Operations, 21 st Annual International Conference on Supercomputing, pp.232-241, 2007.
Seven plus or minus two, Performance Improvement Quarterly, vol.23, issue.4, pp.113-116, 2011. ,
Implicit measures in social cognition research : Their meaning and use, Annual Review of Psychology, vol.54, issue.1, pp.297-327, 2003. ,
The use of focus groups for idea generation: the effects of group size, acquaintanceship, and moderator on response quantity and quality, Journal of Marketing Research, pp.1-13, 1982. ,
, Discovering statistics using IBM SPSS statistics, 2013.
, Statut théorique et implications managériales, Décisions Marketing, pp.13-22, 2002.
Postmodernity: The age of marketing, International Journal of Research in Marketing, vol.10, issue.3, pp.227-249, 1993. ,
Liberatory Postmodernism and the Reenchantment of Consumption, Journal of Consumer Research, vol.22, issue.3, pp.239-267, 1995. ,
The force of contraction of the human ciliary muscle during accommodation, The Journal of Physiology, vol.270, issue.1, pp.51-74, 1977. ,
, Social cognition, 1991.
Mesurer l'immersion dans une expérience de consommation : premiers développements, 2006. ,
Penser la société de l'écran. Dispositifs et usages, Presses Sorbonne Nouvelle, 2011. ,
Une commémoration internationale : Les 50 ans de la télévision, Vingtième Siècle. Revue D'histoire, issue.14, pp.79-86, 1987. ,
, What Does "hltoduct Quality" Really Mean? Sloan Management Review, p.25, 1984.
Méthodologie de la recherche en sciences de gestion, 2012. ,
Sensory and cognitive contributions of color to the recognition of natural scenes, Current Biology, vol.10, issue.13, pp.805-808, 2000. ,
Task characteristics and the experience of optimal flow in human-computer interaction, The Journal of Psychology, vol.128, issue.4, pp.381-391, 1994. ,
The Experience of Flow in Computermediated and in Face-to-face Groups, ICIS, vol.91, pp.229-237, 1991. ,
, Le principe des niveaux de traitement ou principe de profondeur. L'année psychologique, vol.79, pp.623-655, 1979.
L'approche qualité perçue, 2006. ,
Category-based Applications and Extensions in Advertising: Motivating More Extensive Ad Processing, Journal of Consumer Research, vol.20, issue.1, pp.87-99, 1993. ,
, Issues in representing the postmodern consumer. Qualitative, vol.6, pp.152-159, 2003.
The role of screen size in viewer experiences of media content, Visual Communication Quarterly, vol.6, issue.2, pp.4-9, 1999. ,
Une approche du phénomène d'hyperréalité à partir d'études des parcs disney, pp.41-52, 2004. ,
« Marketing hyperréel » ou « marketing méditerranéen » : tentative d'éclaircissement à partir du cas de l'enseigne L'Occitane, 2006. ,
Audience involvement in advertising : Four levels, Journal of Consumer Research, vol.11, issue.1, pp.581-592, 1984. ,
Automatic and strategic processes in advertising effects, The Journal of Marketing, pp.88-101, 1996. ,
, Methods in reading research, 1994.
,
Projective Techniques in Marketing Research, Journal of Marketing, vol.14, issue.5, pp.649-656, 1950. ,
DOI : 10.2307/1246942
The Effectiveness of Industrial Print Advertisements across Product Categories, Journal of Marketing Research, vol.17, issue.3, pp.294-306, 1980. ,
Manières d'être, manières de sentir de l'individu hypermoderne, L'individu hypermoderne, pp.25-38, 2010. ,
Eye movements during scene viewing: An overview, Eye Guidance in Reading and Scene Perception, vol.11, pp.269-293, 1998. ,
DOI : 10.1016/b978-008043361-5/50013-4
Comment un produit « hyperréel » regagne-t-il un statut d'authenticité ? Le cas du marché de Noël de Strasbourg, pp.1-26, 2010. ,
Planète conso : marketing expérientiel et nouveaux univers de consommation, 2002. ,
Vivid memories of emotional events: The accuracy of remembered minutiae, Memory et Cognition, vol.18, issue.5, pp.496-506, 1990. ,
Human Learning of Contextual Priors for Object Search : Where does the time go?, IEEE Computer Society Conference on Computer Vision and Pattern Recognition, 2005. ,
Postmodern Consumer Research : The Study of Consumption as Text, 1992. ,
L'idée de distance optimum chez Georg Simmel et les formes ludiques de la vie sociale, Sociétés, vol.109, issue.3, pp.141-149, 2010. ,
DOI : 10.3917/soc.109.0141
Quality and value in the consumption experience: Phaedrus rides again, Perceived Quality, vol.31, pp.31-57, 1985. ,
How Consumers Consume: A Typology of Consumption Practices, Journal of Consumer Research, vol.22, issue.1, pp.1-16, 1995. ,
DOI : 10.1086/209431
, Méthodes statistiques en sciences humaines, 1998.
Receptive fields, binocular interaction and functional architecture in the cat's visual cortex, The Journal of Physiology, vol.160, issue.1, pp.106-154, 1962. ,
A comparison of methods of sensor spectral sensitivity estimation, Color and Imaging Conference, pp.45-48, 1994. ,
Conceptualization and measurement of consumer satisfaction and dissatisfaction, 1977. ,
Les hyperréalistes américains, La peinture américaine, pp.125-145, 1991. ,
Levels of processing and picture memory: the physical superiority effect, Journal of Experimental Psychology: Learning, Memory, and Cognition, vol.11, issue.2, p.284, 1985. ,
DOI : 10.1037/0278-7393.11.2.284
Unplanned Purchasing: Knowledge Of Shopping Environment And Time Pressure, Journal of Retailing, vol.65, issue.1, p.40, 1989. ,
Perceived Quality : How Consumer View Stores and Merchandise, 1985. ,
The principles of psychology, 1890. ,
The Influence of Display Characteristics on Visual Exploratory Search Behavior, Journal of Consumer Research, vol.25, issue.3, pp.290-301, 1998. ,
, De la stratégie marketing à la création publicitaire : Magazines-Affiches-TV/Radio-Internet, 2010.
Toward a Definition of Mixed Methods Research, Journal of Mixed Methods Research, vol.1, issue.2, pp.112-133, 2007. ,
DOI : 10.1177/1558689806298224
Marketing Reseach : méthodes de recherche et d'études en marketing, 2006. ,
Speaking of Art as Embodied Imagination : A Multisensory Approach to Understanding Aesthetic Experience, Journal of Consumer Research, vol.30, issue.2, pp.259-282, 2003. ,
Helsinki : Helsinki School of Economics and Business Administration, 1995. ,
Attention and effort, p.1063, 1973. ,
Uilisation et potentiel commercial des hyperréalités : une analyse qualitative de Second Life, vol.222, p.69, 2009. ,
Conceptualizing, Measuring, and Managing Customer-Based Brand Equity, Journal of Marketing, vol.57, issue.1, pp.1-22, 1993. ,
DOI : 10.1177/002224299305700101
Brand Synthesis: The Multidimensionality of Brand Knowledge, Journal of Consumer Research, vol.29, issue.4, pp.595-600, 2003. ,
The effects of gender and argument strength on the processing of word-of-mouth communication, Academy of Marketing Studies Journal, vol.10, issue.1, p.1, 2006. ,
The methodology of focus groups: the importance of interaction between research participants, Sociology of Health et Illness, vol.16, pp.103-121, 1994. ,
Introducing focus groups, British Medical Journal, vol.311, issue.7000, p.299, 1995. ,
DOI : 10.1136/bmj.311.7000.299
URL : http://europepmc.org/articles/pmc2550365?pdf=render
Qu'est-ce que les focus groups ?, Bulletin de Psychologie, vol.3, issue.471, pp.237-243, 2004. ,
URL : https://hal.archives-ouvertes.fr/halshs-00533472
Fundamental components of attention, Annual Review Neuroscience, vol.30, pp.57-78, 2007. ,
DOI : 10.1146/annurev.neuro.30.051606.094256
, Shifts in Selective Visual Attention: Towards the Underlying Neural Circuitry, pp.115-141, 1987.
DOI : 10.1007/978-94-009-3833-5_5
Information representation in visual images, Cognitive Psychology, vol.7, issue.3, pp.341-370, 1975. ,
DOI : 10.1016/0010-0285(75)90015-8
L'hyperréalisme chez André Pieyre de Mandiargues, 2012. ,
Neuroanatomic Overlap of Working Memory and Spatial Attention Networks: A Functional MRI Comparison within Subjects, NeuroImage, vol.10, issue.6, pp.695-704, 1999. ,
What Do Drivers Do at Junctions ?, 2006. ,
, Le comportement du consommateur et de l'acheteur, 1999.
The Effects of Store Environment on Shopping Behaviors: a Critical Review, 2001. ,
, Saillance physique et saillance cognitive. Corela, Cognition, représentation, langage, 2004.
DOI : 10.4000/corela.603
URL : https://hal.archives-ouvertes.fr/halshs-00137106
De la saillance visuelle à la saillance linguistique, pp.67-84, 2011. ,
DOI : 10.4000/corela.603
URL : https://hal.archives-ouvertes.fr/halshs-00436905
, Le virtuel au pluriel : cartographie d'une notion ambiguë, pp.57-76, 2006.
Pourquoi je suis un constructiviste non repentant, vol.17, pp.197-223, 2001. ,
The Effect of Conceptual and Perceptual Fluency on Brand Evaluation, Journal of Marketing Research, vol.41, issue.2, pp.151-165, 2004. ,
Principes de la nature et de la grâce fondés en raison, 2001. ,
, La théorie de l'écran, Traverses, 1996.
Group decision and social change, Social Psychology, vol.3, pp.197-211, 1947. ,
Smart privacy-preserving screen based on multiple sensor fusion, IEEE Transactions on Consumer Electronics, vol.59, issue.1, pp.136-143, 2013. ,
Étude expérimentale de l'impact de la couleur d'une annonce publicitaire sur l'attitude envers l'annonce, Recherche et Applications En Marketing, vol.17, issue.2, pp.23-39, 2002. ,
Global and local covert visual attention: Evidence from a bayesian hidden markov model, Psychometrika, vol.68, issue.4, pp.519-541, 2003. ,
DOI : 10.1007/bf02295608
, L'ère du vide : essais sur l'individualisme contemporain, Gallimard, 1983.
, Les temps hypermodernes, 2004.
L'écran Global : du cinéma au smartphone, 2011. ,
Psychophysical evidence for separate channels for the perception of form, color, movement, and depth, The Journal of Neuroscience, vol.7, issue.11, pp.3416-3468, 1987. ,
Tachistoscopic simulations of eye fixations on pictures, Journal of Experimental Psychology: Human Learning and Memory, vol.7, issue.5, p.369, 1981. ,
At the Heart of It All: The Concept of Presence, Journal of Computer, 1997. ,
Presence and television: The role of screen size, Human Communication Research, vol.26, issue.1, pp.75-98, 2000. ,
The combined influence hypothesis: Central and peripheral antecedents of attitude toward the ad, Journal of Advertising, vol.24, issue.1, pp.73-85, 1995. ,
LA TECHNOLOGIE : Maître ou esclave de la distribution des services ?, Décisions Marketing, pp.7-22, 1996. ,
The relation between script complexity and commercial memorability, Journal of Advertising, vol.35, issue.3, pp.7-15, 2006. ,
The influence of video image size and resolution on viewingdistance preferences, SMPTE Journal, vol.102, issue.5, pp.406-415, 1993. ,
, A brief history of pixel, Electronic Imaging, pp.606901-606901, 2006.
, , 1979.
,
Enhancing and measuring consumers' motivation, opportunity, and ability to process brand information from ads, The Journal of Marketing, pp.32-53, 1991. ,
Stimulus density limits the useful field of view, Eye Movements and Psychological Processes, pp.307-321, 1976. ,
Information Processing from Advertisements : Toward an Integrative Framework, Journal of Marketing, vol.53, issue.4, pp.1-23, 1989. ,
Leisure states and" flow" experiences: Testing perceived freedom and intrinsic motivation hypotheses, Journal of Leisure Research, vol.20, issue.4, p.289, 1988. ,
, Hypermodernité, hypofirme et singularité, pp.7-26, 2004.
Attending holistically versus analytically: comparing the context sensitivity of Japanese and Americans, Journal of Personality and Social Psychology, vol.81, issue.5, pp.922-934, 2001. ,
The Concept and Measurement of Product Quality, Household Production and Consumption, pp.529-584, 1976. ,
Les effets de la typographie sur la persuasion publicitaire : un modele general et des tests empiriques preliminaires, Recherche et Applications En Marketing, vol.17, issue.4, pp.67-89, 2002. ,
URL : https://hal.archives-ouvertes.fr/hal-02020641
Advertising time expansion, compression, and cognitive processing influences on consumer acceptance of message and brand, Journal of Business Research, vol.62, issue.4, pp.420-431, 2009. ,
The magical number seven, plus or minus two: some limits on our capacity for processing information, Psychological Review, vol.63, issue.2, pp.81-97, 1956. ,
The dimensions of advertising involvement, 1981. ,
Quality of experience: advanced concepts, applications and methods, 2014. ,
La télévision au prisme des TIC, Les Cahiers du numérique, vol.6, issue.2, pp.99-121, 2011. ,
DOI : 10.3166/lcn.6.2.99-121
Focus Groups, Annual Review of Sociology, vol.22, issue.1, pp.129-152, 1996. ,
, Focus groups : A new tool for qualitative research, vol.7, pp.253-270, 1984.
DOI : 10.1007/bf00987314
Advertisement complexity and looking time, Journal of Marketing Research, pp.396-400, 1972. ,
DOI : 10.2307/3149302
, Thematic Apperception Test, 1943.
Television viewing at home: Distances and visual angles of children and adults, Human Factors, vol.27, issue.4, pp.467-476, 1985. ,
DOI : 10.1177/001872088502700410
, Généricité, séquentialité, esthétique télévisuelles, Réseaux, vol.15, pp.33-46, 1997.
Repetition and depth of processing, Journal of Verbal Learning and Verbal Behavior, vol.16, issue.2, pp.151-171, 1977. ,
DOI : 10.1016/s0022-5371(77)80044-3
Impact of Ultra High Definition on Visual Attention, ACM International Conference on Multimedia, pp.247-256, 2014. ,
DOI : 10.1145/2647868.2654917
URL : https://infoscience.epfl.ch/record/200193/files/acmm14_cameraready.pdf
Emotionality and Semantic Onsets : Exploring Orienting Attention Responses in Advertising, Journal of Marketing Research, vol.47, issue.6, pp.1138-1150, 2010. ,
DOI : 10.1509/jmkr.47.6.1138
The Influence of Level of Processing on Advertising Repetition Effects, Journal of Consumer Research, vol.29, issue.3, pp.371-382, 2002. ,
Response modulation by texture surround in primate area V1 : Correlates of "popout" under anesthesia, Visual Neuroscience, vol.16, issue.1, pp.15-34, 1999. ,
Scene content selected by active vision, Spatial Vision, vol.16, issue.2, pp.125-154, 2003. ,
DOI : 10.1163/15685680360511645
Hyperreality and global culture, 1998. ,
DOI : 10.4324/9780203299371
The elaboration likelihood model of persuasion, Advances in Experimental Social Psychology, vol.19, pp.123-205, 1986. ,
DOI : 10.1016/s0065-2601(08)60214-2
Involvement and persuasion: Tradition versus integration, Psychological Bulletin, vol.107, issue.3, pp.367-374, 1990. ,
DOI : 10.1037//0033-2909.107.3.367
URL : http://psychology.uchicago.edu/people/faculty/cacioppo/jtcreprints/pc90.pdf
Central and peripheral routes to advertising effectiveness: The moderating role of involvement, Journal of Consumer Research, vol.10, issue.2, pp.135-146, 1983. ,
A Review of Eye-Tracking Research in Marketing, In Review of Marketing Research, vol.4, pp.123-147, 2008. ,
,
The Stopping Power of Advertising: Measures and Effects of Visual Complexity, Journal of Marketing, vol.74, issue.5, pp.48-60, 2010. ,
La modernité en question, Revue Francaise Du Marketing, pp.5-16, 1998. ,
The attention system of the human brain, Annual Review of Neuroscience, vol.13, issue.1, pp.25-42, 1990. ,
Informational and Transformational Advertising: the Differential Effects of Time, 1984. ,
Consumer responses to complex advertisements : The moderating role of need for cognition, knowledge, and gender, Journal of Current Issues et Research in Advertising, vol.26, issue.1, pp.9-24, 2004. ,
, Méthodes De Recherche En Sciences Sociales, 2006.
, Le tout-à-l'écran, Association Médium, pp.92-111, 2008.
Eye movements in reading and information processing: 20 years of research, Psychological Bulletin, vol.124, issue.3, pp.372-422, 1998. ,
Eye movements and attention in reading, scene perception, and visual search, The Quarterly Journal of Experimental Psychology, vol.62, issue.8, pp.1457-1506, 2009. ,
An analysis of information content in television advertising, The Journal of Marketing, pp.50-53, 1977. ,
Enchanting a disenchanted world: Revolutionizing the means of consumption, 2005. ,
Visual Attention to Advertising: A Segment-Level Analysis, Journal of Consumer Research, vol.24, issue.3, pp.305-314, 1997. ,
Méthodes de recherche en Management chapitre 8, 2003. ,
Eye Fixations Can Save the World: a Critical Evaluation and a Comparison Between Eye Fixations and Other Information Processing Methodologies, ACR North American Advances. S Bibliographie Sauvé L, p.71, 1978. ,
Implicit memory: History and current status, Journal of Experimental Psychology: Learning, Memory, and Cognition, vol.13, issue.3, p.501, 1987. ,
Color and contrast in magazine advertising, Psychology et Marketing, vol.3, issue.2, pp.69-78, 1986. ,
Lire Beethoven : une étude exploratoire des mouvements des yeux, Musicae Scientiae, vol.3, issue.1, pp.67-94, 1999. ,
Écran(s), Le Télémaque, pp.15-25, 2014. ,
When an Ad's Influence Is beyond Our Conscious Control: Perceptual and Conceptual Fluency Effects Caused by Incidental Ad Exposure, Journal of Consumer Research, vol.26, issue.1, pp.16-36, 1999. ,
Construct validation : Methodology and application to three measures of cognitive structure, Journal of Educational Measurement, vol.12, issue.2, pp.67-85, 1975. ,
Controlled and automatic human information processing: II. Perceptual learning, automatic attending and a general theory, Psychological Review, vol.84, issue.2, p.127, 1977. ,
Philosophie de la modernité, 1989. ,
, Foundations of Gestalt Theory, 1988.
, Focus groups : Theory and practice, 2014.
UHDTV Image Format for Better Visual Experience, Proceedings of the IEEE, vol.101, issue.1, pp.8-17, 2013. ,
Catarrhine photopigments are optimized for detecting targets against a foliage background, Journal of Experimental Biology, vol.203, issue.13, pp.1963-1986, 2000. ,
Chromaticity as a signal of ripeness in fruits taken by primates, Journal of Experimental Biology, vol.203, issue.13, pp.1987-2000, 2000. ,
The role of color in high-level vision, Trends in Cognitive Sciences, vol.5, issue.5, pp.211-215, 2001. ,
Results of a survey on television viewing distance, 2004. ,
,
Information processing of advertising among young people : The elaboration likelihood model as applied to youth, Journal of Advertising Research, vol.47, issue.3, pp.326-340, 2007. ,
Perceptual selectivity for color and form, Perception et Psychophysics, vol.51, issue.6, pp.599-606, 1992. ,
, Méthodes de recherche en management, 2003.
Television Line Structure Suppression, Journal of the SMPTE, vol.66, issue.10, pp.602-606, 1957. ,
La mémoire oubliée, Editions Mardaga, 1997. ,
, Pour une complémentarité des principales approches, pp.63-74, 2004.
Affects on visual search performance of individual differences in fixation time and number of fixations, Ergonomics, vol.27, issue.7, pp.789-799, 1984. ,
Features and Objects in Visual Processing, Scientific American, vol.255, issue.5, 1986. ,
Feature analysis in early vision: Evidence from search asymmetries, Psychological Review, vol.95, issue.1, pp.15-48, 1988. ,
A feature-integration theory of attention, Cognitive Psychology, vol.2, issue.1, 1980. ,
Flow in computer-mediated communication : Electronic mail and voice mail evaluation and impacts, Communication Research, vol.19, issue.5, pp.539-573, 1992. ,
La Paléo-Télévision : une nouvelle fenêtre sur le monde, vol.65, pp.93-101, 2007. ,
DOI : 10.3406/quad.2007.1832
URL : http://www.persee.fr/docAsPDF/quad_0987-1381_2007_num_65_1_1832.pdf
Does visual attention select objects or locations?, Journal of Experimental Psychology, vol.123, issue.2, p.146, 1994. ,
DOI : 10.1037//0096-3445.123.2.146
Pourquoi le constructivisme doit-il être radical ?, Revue Des Sciences de L'éducation, vol.20, pp.21-27, 1994. ,
, Visual Field Maps in Human Cortex, vol.56, pp.366-383, 2007.
DOI : 10.1016/j.neuron.2007.10.012
URL : https://doi.org/10.1016/j.neuron.2007.10.012
Eye Fixations on Advertisements and Memory for Brands: A Model and Findings, Marketing Science, vol.19, issue.4, pp.297-312, 2000. ,
DOI : 10.1287/mksc.19.4.297.11794
, , 2000.
Laws of organization in perceptual forms, 1923. ,
, , 1949.
Model's Race: A Peripheral Cue in Advertising Messages?, Journal of Consumer Psychology, vol.12, issue.4, pp.291-301, 2002. ,
H.264 coding artifacts and their relation to perceived annoyance, 14th European Signal Processing Conference, pp.1-5, 2006. ,
URL : https://hal.archives-ouvertes.fr/in2p3-00012908
Feeling and thinking: Preferences need no inferences, American Psychologist, vol.35, issue.2, p.151, 1980. ,
Consumer Perceptions of Price, Quality, and Value: A MeansEnd Model and Synthesis of Evidence, Journal of Marketing, vol.52, issue.3, pp.2-22, 1988. ,
,
A direct demonstration of functional specialization in human visual cortex, The Journal of Neuroscience, vol.11, issue.3, pp.641-649, 1991. ,
, Clinical Neuropsychology of Attention, 1994.