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Processus de création d'activité (PCA) réussis : causation, effectuation ou territoire ? : exploration des dynamiques du 10ème arrondissement de Paris

Abstract : This thesis examines the business creation process (BCP) and successful practices reasoning effectuation (effectual logic) combined or not with the reasoning by causation - causal logic of the theory of "cause and effect" among entrepreneurs. From our research question: how do you create a successful business and how it solves-critical incidents related to business creation, we study the steps that entrepreneurs have used in 10th arrondissement of Paris to identify socioeconomic data and unpublished resources and territorial characteristics such as contingencies to succeed in business creation process (BCP). Our research problem leads actually in a logical continuum seeking to understand the processes that followed the activity creating successful projects and the methods of resolution of critical incidents related to business creation.By incident means a difficulty (by extension a problem, an obstacle) that occurs during the project creation and whose consequences can be critical or severe if it is not resolved by the creators of activities. The critical nature (or severe) here refers to what is not in their routine. This means that such an incident can result in the abandonment of the creative process in progress or slow down or lead to its cessation. Therefore, we can assume that their occurrence may be related to the context of the territory (eg, institutional factors or structural conditions of the installation place), type of resources mobilized in question or to the tools and methods used.To answer this research question we selected three research hypothesis, namely: The H1 hypothesis that matches causation (described as dominant approach in enterprise environments creators) where it assumes that the entrepreneur succeeds its business creation process (BCP) it is well trained in the business schools with the right tools (business model) and the right methods (value analysis) that simply replicate or duplicate in any context regardless of situations or contingencies favorable or not. Otherwise if it is sufficiently trained and qualifed in academic circles. Next comes the H2 hypothesis effectuation that weakens or caricature H1 should we consider this time that the entrepreneur succeeds his (BCP) if he can build a situation of unusual or unexpected opportunity of made specific qualities of its own such as charisma, personality and rival individual capacities (that is to say almost unequal individual capacities in nature). These two hypotheses H1 and H2 are based on the work of Sarasvathy (publication 2001c, a, b and following year). Finally comes the hypothesis 3 which is involved in this tension between H1 and H2 for their questioning. For hypothesis 3 (Territory) the entrepreneur succeeds his (BCP) when it can integrate into its business plan to create the role of territory with facilitative resources (not binding). In other words, an institutional framework enabling or facilitating of devices such as policy development and promotion of entrepreneurship on the territory or in the place of installation of these activities. And in this case for H3, training and entrepreneur's qualifications (H1), charisma and personality (H2) is irrelevant.
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Assane Badiane. Processus de création d'activité (PCA) réussis : causation, effectuation ou territoire ? : exploration des dynamiques du 10ème arrondissement de Paris. Gestion et management. Conservatoire national des arts et metiers - CNAM, 2016. Français. ⟨NNT : 2016CNAM1082⟩. ⟨tel-01591012⟩

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