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Évaluation de la performance d’entreprises dans le contexte de la personnalisation de masse durable

Abstract : Demand variety and emergence of niche markets, accompanied by engagement of governments and society in sustainable development makes sustainable mass customization a promising strategy. According to which, companies should meet the needs of individuals on a large scale, while ensuring sustainable development. This requires a continuous process of performance evaluation of the company to make sure it moves forward to sustainable mass customization. In this thesis, we focused on sustainable mass customizing enterprises’ performance evaluation, more particularly we addressed the question: how can we help sustainable mass customizing enterprises measuring and improving their performance? We have proposed a conceptual model of the sustainable mass customizing enterprise (SMC-E) where we grouped enterprise objects impacting enterprise performance. Such a model provided the basis for building a simulation model aimed at evaluating different improvement scenarios of the performance by using indicators. Improvement scenarios are identified with the help of an influence diagram which tracks the causal links between performance inductors and indicators. These latter are chosen and prioritized using a three steps method based on interviews. We have proposed a general methodology to put together coherently all the proposed tools and methods and developed a demonstrator as a first implementation effort. The proposition is illustrated with a case study in the kitchen furniture sector that showed its usefulness and pointed out several improvement rooms.
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Contributor : Khaled Medini <>
Submitted on : Tuesday, May 26, 2015 - 12:11:25 PM
Last modification on : Wednesday, August 5, 2020 - 3:43:05 AM
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  • HAL Id : tel-01155226, version 1


Khaled Medini. Évaluation de la performance d’entreprises dans le contexte de la personnalisation de masse durable. Autre. Ecole Centrale de Nantes (ECN), 2013. Français. ⟨tel-01155226⟩



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