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Tarifs résidentiels pour la réduction de la consommation électrique : une évaluation expérimentale d'acceptation et d'impact

Abstract : Facing economic, political and environmental stakes, electricity providers are nowadays developing incentive tools, in order to reduce consumer’s demand, particularly during peak demand periods. For residential customers, these tools can be tariffs (dynamic pricing of time-of-use tariffs), or informative devices or services (feedbacks on historical or real-time consumption, given on various media). They might go along with automatization systems that can help cutting of some electric devices when needed. In order to evaluate the capacity of these settings among their customers, electricity utilities are developing quite a few studies, which are mainly field experiment often called pilots. During these pilots, demand response tools are implemented on a population sample. These long and expensive studies lid to quantitative and qualitative analysis. We have compiled about 40 of them and extract from this survey some generalizable teachings. We have shown what these results were and highlighted pilot programs’ methodological limits. In order to propose a substitute to these heavy experimentations, we assessed the capacity or experimental economics. This relatively new discipline’s objective is to evaluation the efficiency of institutions, like markets, but also to study what animate economic agents’ behaviour, e.g. preferences, beliefs, cognitive biases, willingness to pay… We were also able to elaborate an experimental protocol dedicated to the evaluation of some demand response contracts’ acceptability. The results collected during 14 experimental sessions gave us some innovative clues and insight on these contracts acceptability. But, beyond these results, we have demonstrated that even if experimental economics can’t obviously be a substitute for field experiments, it can represent an interesting exploratory methodology. To sum up the experimental economics can take part of residential customers’ behaviour understanding, performing upstream or in complement of pilot programs.
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  • HAL Id : tel-00989718, version 1
  • PRODINRA : 314337

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Laure Frachet. Tarifs résidentiels pour la réduction de la consommation électrique : une évaluation expérimentale d'acceptation et d'impact. Economies et finances. Université de Grenoble, 2013. Français. ⟨NNT : 2013GRENE012⟩. ⟨tel-00989718⟩

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